Yards Blog

Embracing Nordic Minimalism: The Allure of Norse Projects Clothing
Welcome to the world of Norse Projects, where Danish design meets Scandinavian sensibility in a seamless fusion of functionality and style. Drawing inspiration from the stark beauty of the Nordic landscape, Norse Projects has become synonymous with understated elegance and impeccable craftsmanship.
Fjallraven: A Taste Of Polar 2023
Our own Buyer, Tom Jacques-Milner has just returned from a once-in-a-lifetime trip, which brought together 20 people from across the globe for a 300km dog sledding expedition across the arctic tundra. For six days, the participants drove their own dog sled across the vast landscapes of northern Scandinavia, experiencing a world completely different from their own.
Klättermusen: Going Against Nature
Klättermusen’s time in the sun shows no sign of ending. Maybe truly functional brands are exempt from being felt by the fickle finger of fashion.
Karhu: Finnish Footwear Favourites
Karhu, founded way back in 1916, pioneered and invented shoe technologies like air cushioning and fulcrum™, both still used in running shoe collections the world over.
Forét: Lessons To Live Your Life By
Living in a world that moves at breakneck speeds, we often find ourselves in a vicious cycle of mass consumption. As the line between the digital world and reality as we know it continues to blur, it’s refreshing to stock...
Sasta: Rugged Sensibility
For what feels like almost too long, Scandinavian style has been held as the epitome of cool. Famed for their minimalist and functional approach to design, those suave Swedes and Danes are serious swines for simplicity. We’ve still got love...
Haglöfs: It's What's Inside That Counts
Our love for really well-designed outdoor gear isn’t one of our best kept secrets, looking for any excuse to grab our jackets quicker than when it’s time to go from at a family gathering. It’s for this reason that Haglöfs...
Karhu Hockey Pack: Stick 'Em Up
If you didn’t already know, Karhu are pretty proud of their Finnish heritage and have been translating this into their trainers since their formation. Using their good old Scandinavian sense of simplicity and design, they’ve crafted up two new iterations...
Karhu - The Iconic Trainer
Karhu was born 1916 in a small workshop in down town Helsinki as “AB Sportartiklar Oy” (a bit of a mouthful!) making sports equipment from birch wood for Javelins, skis and discuses all useful stuff! They also did their first...
Fjällräven - Lightweight yet technical jackets
Lightweight yet technical jackets for Spring and Summer from Fjällräven. Now that Spring has finally sprung it’s time to take a look at lightweight jackets that still offer some serious protection when the weather takes the occasional turn for the...
Playing the numbers game with Fjällräven
Back during the early days of Fjällräven in the late 1960s and early 1970s, each of their products were given a unique number which is something the brand have brought back recently in the form of the Fjällräven Numbers collection....
Karhu - Kings of Finn-ovation
You know you're onto something when your sportswear brand is named after an animal that is both cute and terrifying. The bear logo is synonymous with the Finnish footwear kings at Karhu but it wasn't always the case. A little-known...