Nicholas Daley Clothing & Footwear

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London-based menswear label founded in 2015 by Central Saint Martins graduate Nicholas Daley. Born in Leicester to a Jamaican-British father and a Scottish mother, Daley draws on both sides of his heritage, from his family's

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Nicholas Daley at Yards Store

Nicholas Daley launched his label in 2015 after graduating from Central Saint Martins and spending time working on Savile Row. Raised in Leicester by a Jamaican-British father and a Scottish mother from Dundee, his background runs through everything the brand makes. That includes tartan mohair woven at Lochcarron of Scotland and waxed cotton from Halley Stevensons in Dundee, the same mill where his great-aunts and grandmother worked during the city's jute era.

Music is central to the brand. Daley's parents, Jeffrey and Maureen, ran the Reggae Klub, one of Scotland's first reggae club nights, from 1978 to 1982. Reggae, dub, jazz and punk shape every collection, and the club appears directly on the clothes: the Reggae Klub T-shirt carries its name. Daley's shows often double as live music events, with past collaborators including Nightmares on Wax and Theo Parrish.

The Nicholas Daley x George Cox Rebel Derby brings the label together with George Cox, the Northampton shoemaker founded in 1906. It is a panelled derby on a thick sole, and it sits within a long run of collaborations with Fred Perry, Carhartt WIP, Clarks Originals, Adidas Originals, Mulberry, Lavenham and Lyle & Scott.

Knitwear is a mainstay of the brand, from heavy striped jumpers to patterned cardigans, in keeping with Daley's work with Scottish knitwear specialists and a group of Midlands hand-knitters led by his mother. Shirts come in textured woven fabrics such as dobby stripes. The Warm Up Jacket takes its shape from tracksuit tops, and the Carpenter Jeans bring a workwear cut in black denim. Graphic T-shirts complete the range.

Daley is an LVMH Prize finalist, winner of the BFC/GQ Designer Fashion Fund (2022) and recipient of the Pratt Fashion Visionary Award (2025). He was nominated for BFC Menswear Designer of the Year in 2024 and 2025, and his work has been shown at V&A Dundee and in the V&A's Fashioning Masculinities exhibition in London.

Shop the Nicholas Daley collection at Yards Store, with free UK delivery on orders over £50, or visit our stores in Manchester and Sheffield.

Nicholas Daley FAQs

Nicholas Daley is a London-based menswear designer who launched his label in 2015 after graduating from Central Saint Martins and working on Savile Row. Born in Leicester to a Jamaican-British father and a Scottish mother from Dundee, his collections explore the meeting point of fashion, music and cultural identity. He has won the BFC/GQ Designer Fashion Fund, been an LVMH Prize finalist, and received the 2025 Pratt Fashion Visionary Award.
Nicholas Daley works with a network of artisan makers in the UK and beyond. Key production partners include Lochcarron of Scotland for woven tartans, Halley Stevensons in Dundee for waxed cotton, Nutscene Twines in Forfar for jute, and knitwear specialists Scott and Charters and William Lockie in the Scottish Borders. His mother Maureen leads a group of hand-knitters in the Midlands who produce the brand's wool accessories.
Nicholas Daley has collaborated with George Cox, Fred Perry, Carhartt WIP, Clarks Originals, Adidas Originals, Mulberry, Lavenham, Lyle and Scott, Flower Mountain, G.H. Bass, Umbro, Gitman Bros. Vintage and Subsun eyewear, among others. Yards Store stocks the Nicholas Daley x George Cox Rebel Derby shoe.
The Reggae Klub was a club night run by Nicholas Daley's parents, Jeffrey and Maureen Daley, across Scotland from 1978 to 1982. It was one of the first reggae club nights in the country. The club is a recurring theme in the brand's collections, appearing on graphic T-shirts, woven labels and collection titles, including the Reggae Klub T-shirt available at Yards Store.
Nicholas Daley's awards include the BFC/GQ Designer Fashion Fund (2022), the BFC Fashion Trust Award (2021), the International Woolmark Prize semi-final award (2019) and the Pratt Fashion Visionary Award (2025). He was an LVMH Prize finalist in 2020 and was nominated for BFC Menswear Designer of the Year at the British Fashion Awards in 2024 and 2025.
Yes. Yards Store stocks Nicholas Daley jackets, shirts, knitwear, graphic T-shirts and jeans, alongside the Nicholas Daley x George Cox Rebel Derby shoe. Shop online with free UK delivery on orders over £50, or visit our stores in Manchester and Sheffield.