As a highly creative and technical side project away from the mainlines of Stone Island and C.P. Company, Massimo Osti Production launched ST95 along with Left Hand in the early 90's, both dictated by separate consumer markets. Left Hand’s goal was a very discerning customer; ST95’s audience was younger.
ST95 was a collection in a limited amount of colours and fabrics. The line ceased in 1999 and was Massimo Osti’s most commercially successful line at the time, and adopted the tag line:
“JUMP AND THE EARTH WILL RISE TO MEET YOU”
The brand returned in 2021 under direction from Christopher Raeburn, with a responsible regeneration at the core of it's design process. Utilising Raeburn's famed RÆMADE ethos, ST95 has payed greater respects to Osti's legacy in the pioneering use of reworking surplus fabrics and garments to create distinctive and functional pieces.
Looking at the here and now, ST95 has returned following it's successful re-launch with a bold new range for SS22.
Focused around fabrics, colours, and fits; the collection features new garments ranging from newly designed outerwear pieces to recent additions of sweats and tees, all commonly defined as technical sportswear.
The weight of Osti’s legacy is certainly difficult to carry, however it seems that so far, under Raeburn's direction, ST95 is well on it's way to honouring it's former successes.