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Herschel Supply Co. originated from Canada expressing the desire to create accessories and bags inspired by the outdoor and trekking lifestyle, which marrying the functionality and practicality of the every day use rucksack. The design inspiration of Herschel Supply Co. features silhouettes from the world as we see as well creating nostalgia from vintage shapes and colours to create its own style of bags. The variety of bag styles shapes and colours allows the practicality of on the move life to be contemporary and modern combined.